Three Approaches to Accelerate Your Member Strategy

“Three Approaches to Accelerate Your Member Strategy” is a healthcare insurance-focused webinar exploring the role of data-driven personalization and cloud in member engagement.


On Demand



A data-driven member experience is essential to thriving in today’s competitive healthcare landscape. By boosting member engagement and satisfaction, you can improve outcomes while minimizing costs. However, this strategy requires an investment in resources, technology and process changes.

Where do you start? This webinar demonstrates how personalization benefits both members and health insurance providers, and outlines elements necessary to build and deploy a data personalization solution.

Learn how cloud-based data analytics platforms can accelerate this journey through a joint approach that focuses on member registry, outreach and digital care management.

What You’ll Learn

  • The business case for personalized care
  • The elements of a data-driven personalization strategy
  • The personalization maturity model and identify where your organization falls
  • The best, most cost-effective approaches to accelerate personalization capabilities

Register For The Event 

Our Speakers

Milissa Campbell Headshot
Milissa CampbellManaging Director, Health Plan & Life Sciences Consulting, NTT DATA

Milissa has more than 25 years of health industry experience and extensive expertise in developing analytics strategy and programs. She has worked with multiple health systems, developing accreditation, HEDIS, Stars and P4P/P4Q programs. Her passion for data-driven, personalized health care delivered to the right people— in the right way at the right time—serves as a guidepost for her work with health care organizations.

Patrick Kovalik Headshot
Patrick KovalikIndustry Principal, Health Care & Life Sciences, Snowflake

Patrick is a passionate and accomplished business and technology professional with over 20 years of successful experience in business and IT strategy, healthcare operations, data-driven decision making, and process Improvement.